What happened to Windows 8 PC and Microsoft Surface Sales Over the Holidays?

miscorsoft surface sales

Some excellent commentary from Paul Thurrott about Windows 8 sales. With a fall launch of the Microsoft Surface RT tablet and Windows 8, the new OS is off to a slow start for sure. Paul dives into why and a lot of what he says makes perfect sense. Most important is the industry itself. After years of Windows being the low cost alternative to Mac and OS X, Microsoft is now trying to have consumers pay more premium prices for both a new tablet and touch screen computers. Add into the mix that Windows 8 is a new paradigm shift from a usability standpoint, and its clear to see Microsoft has a good challenge this year. They’ve thrown millions of dollars at the problem (Surface and Windows 8 ads are saturating TV) but the fact that PC sales actually went down this past holiday season shows that the ball is clearly in Microsoft’s court. No doubt 2013 will be a pivotal year for Windows 8, the Surface tablet and PC’s in general.

Explaining Windows 8 PC Sales Over the Holidays | Windows 8 content from Paul Thurrott’s SuperSite for Windows

One thought on “What happened to Windows 8 PC and Microsoft Surface Sales Over the Holidays?

  1. Windows 8 is like the punch-line to a joke about what would happen if Microsoft held a party to launch a new operating system and nobody came….

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