Writing

Franklin McMahon is a technology writer/editor who has been writing about mobile tech, broadcast TV production, video production, social media, next generation technology, marketing, photography, music composition, web, design and the entertainment industry for over a decade in print for magazines such as Millimeter, Broadcast Engineering, Digital Content Producer, Video Systems, DV, Publish, Res, Computer Graphics World and MovieMaker as well as on-line for sites like Microsoft.com. He is well versed in covering a wide range of topics, and reports on the techniques and technology he uses every day at his production studio, be it broadcast, photography, web, mobile, multimedia, music or graphic design.

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Print and Web Writing Highlights Include: Broadcast Engineering Magazine, Computer Artist Magazine, Computer Arts Projects Magazine, Creative Cow, Computer Video Production Magazine, CreativePlanet.com, CreativePro.com, C|Net, Desktop Publishers Journal, Digital Magic Magazine, Digital Output Magazine, DigitalWebcast.com, DV Magazine, HollywoodIndustry.com, Interface Monthly, Layers Magazine, MacWeek, Microsoft.com, Millimeter Magazine, MovieMaker Magazine, NetMedia Magazine, New Media Magazine, PC Graphics and Video Magazine, Publish Magazine, Res Magazine, 3D Artist Magazine, 3D Design Magazine, Video Systems Magazine and many more

Writing Styles Include: Features, Reviews, Content Writing, Interviews, Profiles, Tutorials and Video Tutorials

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Recent Blog Articles:

iBooks App vs. Kindle App: Best E-Book Reader for Apple iPad mini?

Google’s Gmail vs. Apple’s iCloud Email: Here are the Top 4 Reasons to Switch

iCloud vs. Dropbox: The Final Verdict

Roku 3 vs. Apple TV Review

iPad mini vs. iPad 4 with Retina Display Review

Recent Print and Web Example Articles from 2012 – 2013:

Tablet Wars: Google, Apple, Amazon, Microsoft, Samsung and the Race for the Mobile TV Experience
Apple iPad mini Review: Mobile TV Gets More Portable
Next Wave: Over the Air HD + DVR for Mobile TV
Will nervous providers let mobile TV and streaming grow up
Mobile TV Heads Toward 16:9 Aspect Ratio
Next Wave: Can Google Capture and Survive in the Mobile Spectrum
Can Adobe Pass reinvent mobile TV?
Flat Screen vs. Mobile Screen: App Use Catching Up With Television
Is Facebook the Mobile TV of the Future
Mobile TV Tracker app televised for iPad/iPhone ready for prime time
Google screenwise project watches your web viewing habits
Why is the FCC Ordering Streaming Capability by 2014?
Must-see mobile TV: Apple’s iTunes Festival could be the future of portable streaming television
Mobile TV Alternative: Time Warner Cable Expanding Usage-Based Broadband
Deep in the Heart: Mobile TV Dyle Live in Texas
Can Amazon win with a streaming mobile TV app for iPad?

technology-articles-reviews-previews

Video Tutorial Examples

Franklin also produces video tutorials for various leading websites, focusing on core topics such as Adobe Premiere/After Effects/Photoshop/Lightroom, Apple Final Cut Pro/Motion/Aperture, career marketing, creative production, design and motion graphics.

Sample Episodes of “Creative Expert with Franklin McMahon” from Millimeter Magazine:

Creative Expert #1: Color Hue Presets in Adobe Premiere Pro
Creative Expert #2: Marketing Using Facebook
Creative Expert #3: Lighting Sweeps in Adobe After Effects CS4
Creative Expert #4: 3D Lighting Tips in After Effects
Creative Expert #5: Cross Processing in Apple Motion
Creative Expert #6: Slow Motion Techniques in Final Cut Pro
Creative Expert #7: Aspect Ratio Cropping in Premiere Pro
Creative Expert #8: Marketing with Twitter
Creative Expert #9: Font Tips in Apple Motion
Creative Expert #10: Retiming Projects in After Effects
Creative Expert #11: Using Layer Styles in Adobe After Effects
Creative Expert #12: Working with Subclips in Final Cut Pro
Creative Expert #13: Grouping Clips in Premiere Pro
Creative Expert #14: Using Adobe Bridge with After Effects
Creative Expert #15: Video Slideshows with Apple Aperture 3

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Adobe Video Tutorials for Layers Magazine:

Adobe After Effects –

Workflow Techniques
Warp Stabilizer
Understanding Interpolation Animation
Roving Keyframes for Smooth Motion
3D Text Animation
Alignment Tools
Keyframing
Color Control
3D Effects
Cartoon Effects

Adobe Premiere Pro –

Adobe Premiere Pro Sync and Combine Clips
Adobe Premiere Pro Editing Techniques
DSLR Video Editing in Adobe Premiere Pro
Alpha Adjust Filer in Adobe Premiere Pro
Ultra Keying in Adobe Premiere Pro
Adobe Premiere Pro Tapeless Workflow
Preflight Tips for Adobe Premiere Pro
Import and Export from Adobe Premiere Pro
Adobe Premiere Pro Interface
Tapeless Formats in Adobe Premiere Pro
Animation Techniques in Adobe Premiere Pro
Customizing Adobe Premiere Pro
Customize Transitions in Adobe Premiere Pro
Clip Trimming in Adobe Premiere Pro
Adobe Photoshop Documents in Adobe Premiere Pro
Time Remap in Adobe Premiere Pro
Spatial Controls in Adobe Premiere Pro
Adobe Premiere Pro Frame Holds and Clip Speed
Text Rolls and Crawls in Adobe Premiere Pro
Text Attributes in Adobe Premiere Pro
Storyboarding in Adobe Premiere Pro
Creating Transitions in Adobe Premiere Pro
Audio Effects in Adobe Premiere Pro
Animate Using Keyframes in Adobe Premiere Pro
Using the Project Manager in Adobe Premiere Pro
Title Templates in Adobe Premiere Pro
Using Clip Markers in Adobe Premiere Pro
Using Subclips in Adobe Premiere Pro
Creating Synthetic Media in Adobe Premiere Pro
Writing Audio with Adobe Premiere Pro
Adobe Premiere Pro Nest Command
Adobe Premiere Pro Lift and Extract Command
Blends in Adobe Premiere Pro
Sync Lock in Adobe Premiere Pro
Batch Encoding in Adobe Premiere Pro
Apply Multiple Effects in Adobe Premiere Pro

Videos and Articles from the Past:

Older Legacy Video Tutorials on podcasting, Adobe Flash, Adobe Photoshop, Adobe Audition, Digital Photography and Adobe Illustrator can also be found on CreativeCow.net

More Legacy Video Tutorials for Creative Cow available on Vimeo

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You can contact Franklin McMahon about writing right here

Below are a selection of older articles written from the past decade or so:

BUSINESS
Working the Web
Digital Content Producer
June 2006

MULTIMEDIA
Apple iLife ‘06
Digital Content Producer
May 2006

SOUND
Adobe Audition 2.0
Digital Content Producer
May 2006

SOUND
Cakewalk Sonar 5 Producer Edition
Video Systems
April 2006

WEB
Tivity Xtivity
Video Systems
February 2006

PHOTO
Apple Aperture
Video Systems
January 2006

3D
Autodesk 3ds Max 8
Video Systems
December 2005

WEB
Macromedia Studio 8
Video Systems
December 2005

ANIMATION + EFFECTS
Apple Motion 2
Video Systems
November 2005

SOUND
Ableton Live 5
Video Systems
October 2005

EDITING
Sony Vegas 6
Video Systems
October 2005

BUSINESS
Power Marketing
Video Systems
September 2005

GRAPHICS
Adobe Creative Suite 2
Video Systems
July 2005

EDITING
Pinnacle Liquid Edition Pro 6
Video Systems
July 2005

EDITING
Avid Xpress Pro HD
Video Systems
July 2005

ANIMATION + EFFECTS
Boris Continuum 3.0.2
Video Systems
June 2005

3D
Poser 6
Computer Graphics World Magazine
July 2005

3D ANIMATION
Autodesk 3ds Max 7
Video Systems
June 2005

ANIMATION + EFFECTS
Wondertouch ParticleIllusion 3
Video Systems
April 2005

ANIMATION + EFFECTS
Compositing Tool Roundup
Video Systems
March 2005

SOUND
Sony Acid Pro 5.0
Video Systems
March 2005

SOUND
Steinberg Cubase SX3
Video Systems
March 2005

SOUND
Soundtrack Editing
Video Systems
Dec 2004

VIDEO
Apple DVD Studio Pro 3
Video Systems
Dec 2004

SOUND
SmartSound Sonicfire Pro 3.2
and Quicktracks for Premiere Pro

Video Systems
Dec 2004

SOUND
MIDI Music Round-Up
Video Systems
Oct 2004

SOUND
Cakewalk Project5
Video Systems
Oct 2004

DESIGN
Curious gFx 2.5
Computer Graphics World Magazine
Sept 2004

VIDEO
Adobe Video Collection 2.5
Video Systems Magazine
Aug 2004

VIDEO
DVD Workshop 2
Computer Graphics World Magazine
July 2004

3D
Poser 5
Computer Graphics World Magazine
July 2004

DESIGN
Canvas 9 Professional
Electronic Publishing Magazine
June 2004

3D
Discreet 3ds Max 6
Video Systems Magazine
May 2004

3D
3Dconnexion SpaceTraveler
Video Systems Magazine
May 2004

ANIMATION + EFFECTS
Boris Red 3GL
Video Systems Magazine
Mar 2004

ANIMATION + EFFECTS
Discreet Combustion 3
Video Systems Magazine
Mar 2004

VIDEO
Magic Bullet Suite HD
Feb 1 2004

DESIGN
Adobe Creative Suite Premium
Jan 2004

SOUND
Adobe Audition
Dec 2003

ANIMATION + EFFECTS
After Effects 6.0 Professional
Dec 2003

VIDEO
Adobe Premiere Pro
Nov 2003

DESIGN
Beyond Photoshop
Nov 2003

VIDEO
Adobe Encore DVD 1.0
Oct 2003

VIDEO
2d3 SteadyMove Pro
Oct 2003

VIDEO
InterVideo DVD Copy
Sep 2003

SOUND
Apple Soundtrack
Aug 2003

DESIGN
Anystream Agility Presenter
Aug 2003

VIDEO
Sonic Foundry Vegas+DVD
Jun 2003

ANIMATION + EFFECTS
Boris Continuum Complete 2.0
Jun 2003

VIDEO
Ulead Media Studio Pro 7
May 2003

SOUND
Score Your Own
Apr 2003

PHOTOGRAPHY
Removable Storage Roundup
Feb 2003

WEB
Macromedia Studio MX
Apr 2003

VIDEO
Digital in the Arctic – The Fast Runner
Oct 2002

ANIMATION + EFFECTS
Canopus Imaginate
Nov 2002

ANIMATION + EFFECTS
Discreet Combustion 2
May 2002

ANIMATION + EFFECTS
Boris Red 2.1 Review
Jun 2002

SOUND
Acid Pro 4.0
Oct 2002

VIDEO
Canopus ProCoder
Oct 2002

WEB
Making Money on the Web
Jan 2002

3D
Corel Bryce 5.0
Jan 2002

WEB
Pop Open a Cold One
Mar 2002

ANIMATION + EFFECTS
Prismo Graphics India Pro
Apr 2002

VIDEO
Apple Dual-1GHz Power Mac G4
May 2002

WEB
Nonlinear Web Authoring
May 2002

WEB
Internet2 is Coming
Sep 2001

WEB
On the Sideline – The Superbowl on the Web
Apr 2001

VIDEO
Avid ePublisher
May 2001

VIDEO
Premiere’s Net Gains
May 2001

ANIMATION + EFFECTS
NewTek Aura 2.0
Jun 2001

ANIMATION + EFFECTS
Realviz Image Processing Factory
Jan 2001

WEB
Streaming in the New Year
Jan 2001

VIDEO
VeonSuite 4.0
Mar 2001

WEB
Make it Stick and Quick
Mar 2001

WEB
Media 100 Cleaner 5
Apr 2001

WEB
Quality Assurance
Jul 2001

VIDEO
Media 100 CineStream
Aug 2001

3D
Electric Image Amorphium Pro
Sep 2001

ANIMATION + EFFECTS
Adobe After Effects 5.0 Production Bundle
Oct 2001

WEB
The Evolution of Encoding
Nov 2001

WEB
The Sync Stays Afloat
Mar 2001

WEB
Keeping Up With the Joneses
Mar 2001

WEB
Serving Your Webfilm Needs
Apr 2001

WEB
Traffic Cop Technology
Apr 2001

SOUND
Invigorating Video with Unique Audio
Sep 2000

3D
Lightwave 6 from NewTek
Oct 2000

WEB
Everyone Loves Free Stuff
Nov 2000

VIDEO
Sonic Foundry’s Vegas Video
Nov 2000

ANIMATION + EFFECTS
Pinnacle Systems’ Commotion 3.1
Nov 2000

WEB
Battle of the Players
Sep 2000

WEB
Generation XML
Publish Magazine
Jan 2000

WEB
Creating an On-Line Blockbuster – Web Video Techniques
Hollywood Industry
Jan 2000

WEB
Not Just a Flash in the Pan – Macromedia’s Flash
Video Systems
Sept 2001

PRINT
The Secret World of PDF
Publish Magazine
Jan 2000

WEB
Macromedia Dreamweaver 3 Fireworks 3 Studio
Publish Magazine
March 2000

WEB
SoftQuad HoTMetaL PRO 6.0 Review
Publish Magazine
March 2000